The Blue Company


Throughout its history, Maurice Lacroix has never rested on its laurels, continuously striving to improve its products while at the same time creating watches imbued with high perceived value.


In this instance, the Jura-based brand has revisited its highly popular model, the PONTOS Chronograph 43mm, releasing four new references. Sunbrushed dials, presented in a choice of black or gunmetal grey, can be paired with a leather strap or 3 rows bracelet, promising both contemporary style and timeless appeal.


Never a brand to stand still, Maurice Lacroix has revisited its highly popular PONTOS collection, releasing new versions of its Chronograph model. Already a highly refined composition, the latest PONTOS Chronograph encompasses a series of subtle, smile-inducing enhancements, designed to further enrich the overall ownership experience.


The hour track now features Arabic numerals, denoting the hours clearly while simultaneously infusing the dial with a dose of modernity. The hour and minute hands are partially openworked and incorporate white Super-LumiNova, augmenting visibility in dim light conditions. This luminescent treatment is also repeated on the central chronograph seconds hand.


Throughout this composition, Maurice Lacroix’s design team has focussed on optimising legibility and enriching the overall sense of luxury. The minute track is presented on the flange, clear and crisp, while the dial’s surface encompasses a sunray motif that wonderfully engages with light. The 12-hour chronograph register, positioned at 6 o’clock, incorporates a date display which is presented on a colour coordinating disc, adding to the overall sense of cohesion.


While the previous version of the PONTOS Chronograph was unquestionably impressive, the Jura-based watch brand has continuously sought to improve the watches it produces. This is manifest with the latest PONTOS Chronograph 43mm, a model that serves to underscore the company’s reputation for delivering high perceived value.


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